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The makers of the world renowned search engine, Google, have taken
things a step further to increase their user loyalty, grow their
user base and at the same time reward websites for helping them
promote their search engine. What a beautiful deal.
Google now offers WebSearch™ allowing AdSense members to take the
earning potential of their sites to an even higher level. Is it all
about the money? For most I bet the answer will be "YES",
however, those who would say no can say so with confidence.
Google delivers the best search results on the web today. Don't
be surprised if the majority of your website users use it to search
the web. They pride themselves on highly relevant search results
with a clean and effective interface. They offer various filters to
fine tune their results to allowing you to eliminate any unwanted
sites from being displayed.
They have started a highly successful symbiotic relationship between
Google and websites that many webmasters will be taking advantage of
as soon as they hear the news. It is said time and time again how
Google AdSense has transformed websites not geared towards earning
income, into solid income producing businesses. Now with
WebSearch™ it gets even better.
So what exactly is WebSearch™?
It's using Google's SiteSearch or Google's Web Search and
displaying AdSense ads in the results and you earn income every time
someone clicks on the ads. Lots of sites already use these features
together or independently and them being able to monetize this is a
sure plus. You are also able to customize your results page to some
extent which includes full color customization as well as the
ability to include your logo.
So how do I get it?
Well if you haven't already done so you will need to create and
AdSense account at
Google AdSense
and follow the steps.
If you already have an AdSense account then log in and click on
Search Settings and you should be able to figure it out from there.
They also offer reporting information which can also be filtered by
channel and includes clicks, the number of queries and clickthrough rate.
The verdict
If you answer yes to any of the following questions then there's
a good chance that Google's WebSearch is for you:
1. Do you want to give your users a reason to stay on your site
longer?
2. Have you ever wanted to offer web search from your site?
3. Do you want to be able to offer a site search feature to your
users?
And last but not least
4. Do you want to increase the earning potential of your website?
More popularly stated as… Do you want to make more money?
I'm not a betting man but id put my money on you answering yes to
at least one of these.
Happy Google WebSearch™ing :-)
About author: Alec Duncan is the founder of LilEngine.com a
Search Engine Optimization resource site. Visit
Li'l Engine for search engine optimization tools and strategies and
also check out
Developer Tutorials for web
development techniques and strategies.
For more articles written by Alec Duncan visit:
http://www.lilengine.com/authors/30
